Read her lips

The Post had a really cool feature on Friday in which experts analyzed the facial expressions and body language of the leading candidates for President, compelete with videos for you to see what they were talking about.  Without citing it by name, the analysis seemed to rely heavily on a classic political psychology experiment of about 20 years ago by Sullivan and Masters.  The experimenters showed clips of candidates giving speeches without sound and the viewers emotional response based purely on watching the candidates was much more predictive of their attitudes towards the candidate than any political factors. 

Hillary Clinton gets especially high marks in the Post analysis— perhaps partially explaning why she seems to be doing so well.  Check out the whole thing.

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About Steve Greene
Professor of Political Science at NC State http://faculty.chass.ncsu.edu/shgreene

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