Want to be more politically conservative? Get drunk
March 21, 2012 8 Comments
Via Chris Mooney, this is quite interesting:
Whoa boy. I’ve been waiting for this study to come out (in Personality and Social Psychology Bulletin). I discuss it in detail in my book, because I interviewed the lead author during my research.
It seems to me that this is the sort of paper that is virtually guaranteed to be misunderstood. So I’m going to do a longer piece, probably at Huffington Post, explaining what it *actually* means. For now, the abstract:
- Abstract
The authors test the hypothesis that low-effort thought promotes political conservatism. In Study 1, alcohol intoxication was measured among bar patrons; as blood alcohol level increased, so did political conservatism (controlling for sex, education, and political identification). In Study 2, participants under cognitive load reported more conservative attitudes than their no-load counterparts. In Study 3, time pressure increased participants’ endorsement of conservative terms. In Study 4, participants considering political terms in a cursory manner endorsed conservative terms more than those asked to cogitate; an indicator of effortful thought (recognition memory) partially mediated the relationship between processing effort and conservatism. Together these data suggest that political conservatism may be a process consequence of low-effort thought; when effortful, deliberate thought is disengaged, endorsement of conservative ideology increases. [emphasis mine]

